Hi, I'm Norma.


I design and build digital experiences that are beautiful, thoughtful, and intuitive to use.

I’ve spent most of my career mastering the web - design, structure, behavior, and how all the moving pieces come together. I think of myself as a digital artist: someone who creates beautiful things that are intuitive to use, carefully crafted, and built to last.

What excites me most is making work that feels polished and thoughtful. Experiences where the visual design and the underlying structure are equally strong. When something looks great and works beautifully, that’s when I know the design is doing its job.

Hi, I'm Norma.


I design and build digital experiences that are beautiful, thoughtful, and intuitive to use.


I’ve spent most of my career mastering the web - design, structure, behavior, and how all the moving pieces come together. I think of myself as a digital artist: someone who creates beautiful things that are intuitive to use, carefully crafted, and built to last.


What excites me most is making work that feels polished and thoughtful. Experiences where the visual design and the underlying structure are equally strong. When something looks great and works beautifully, that’s when I know the design is doing its job.

Hi, I'm Norma.


I design and build digital experiences that are beautiful, thoughtful, and intuitive to use.


I’ve spent most of my career mastering the web - design, structure, behavior, and how all the moving pieces come together. I think of myself as a digital artist: someone who creates beautiful things that are intuitive to use, carefully crafted, and built to last.


What excites me most is making work that feels polished and thoughtful. Experiences where the visual design and the underlying structure are equally strong. When something looks great and works beautifully, that’s when I know the design is doing its job.

Design, With Intention

I care deeply about balance. How something looks and how it works should support each other, not compete.

I’m drawn to design that feels intentional and well considered, where every detail has a purpose and the experience feels calm, clear, and easy to navigate. I love beautiful visuals, but only when they serve the bigger picture and help people move through an experience naturally.

For me, good design lives in the space between creativity and structure. It’s thoughtful without being overcomplicated, expressive without being distracting, and polished without feeling precious.

That balance is what I strive for in everything I create, work that feels refined, usable, and genuinely enjoyable to interact with.

How I Think and Work

I’m thoughtful, creative, and highly self-motivated. I care deeply about craft and quality, and I’m naturally detail-oriented — sometimes to perfectionist levels — because the small things shape how an experience feels.

I love getting lost in design and beauty, but I’m equally driven by structure: finding better ways to organize information, simplify flows, and build systems that make sense. My background in web gives me a strong technical foundation, which helps me design solutions that are both ambitious and realistic.

I enjoy collaborating, sharing ideas, and pushing work to be better — not louder, not trendier, just better.

Beyond the Screen

I’m also a mom, which has shaped how I see the world and how I design within it. I care about bringing a little more magic, clarity, and thoughtfulness into everyday experiences — for my kids, for users, and for anyone interacting with the things I build.

Creativity fuels me. Whether I’m sketching, exploring design, or learning new ways to build and structure things, I’m always curious about how to make life feel a little more beautiful and a little more intuitive.

Let’s Build Something Thoughtful

If you’re interested in working together, collaborating, or just talking design, I’d love to connect.

Let’s Build Something Thoughtful

If you’re interested in working together, collaborating, or just talking design, I’d love to connect.

Let’s Build Something Thoughtful

If you’re interested in working together, collaborating, or just talking design, I’d love to connect.